PG SOFT successfully concluded its sponsorship participation at SBC Rio 2026, held from 3–5 March at Riocentro in Rio de Janeiro, Brazil. The event gathered key industry leaders, operators, and innovators from across Latin America, offering a vibrant platform for networking, collaboration, and discussions around the future of gaming.
As part of its sponsorship, PG SOFT secured prominent brand exposure throughout the venue with several high-impact placements designed to maximize visibility among event attendees.
One of the standout highlights was the Entrance Arch Sponsorship at Pavilion 4, where PG SOFT branding welcomed visitors entering one of the pavilion’s three main entrances. This prominent installation ensured repeated exposure as delegates moved throughout the exhibition halls, creating a strong visual impression during the three-day summit.
Further amplifying the brand’s presence were two large inflatable blimps, each standing 5 meters tall, strategically positioned within the venue. These eye-catching inflatables drew attention from across the exhibition space, delivering a unique and memorable brand experience for the thousands of attendees moving through the event.
PG SOFT also featured six hanging banners placed along the main hallway leading toward the entrance, guiding attendees through the venue while reinforcing brand recognition at multiple touchpoints.
In addition to these visual activations, PG SOFT was recognized as a Supporting Sponsor of the Casino & Sports Betting Zone. This included branding across event materials, sponsor walls, and venue signage, along with a company profile featured on the official SBC website, event program, and event app.
Through these sponsorship initiatives, PG SOFT strengthened its visibility in the rapidly growing Latin American market while supporting one of the region’s most important iGaming gatherings. The company continues to expand its global presence by partnering with leading industry events that foster innovation, collaboration, and long-term growth.
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